Mastering Cold Calling

Duration10'

No. of mini-lessons4

ResourcesTakeaway Tasks

Duration 10'

No. of mini-lessons 4

Resources Takeaway Tasks

Course overview

If the thought of cold calling gives you the chills, then you aren’t alone. As a salesperson, making cold calls isn’t as appealing as pursuing live leads, for obvious reasons. It’s believed you’ll be less likely to succeed.

It’s true that making cold calls can result in a high rejection rate and potentially damage a company’s reputation. But, when done correctly, they can be highly effective in generating sales. This course will help your sales teams learn the best way to approach cold calls, so they can use the company’s time effectively and boost sales numbers.

What's covered

The dos and don’ts when cold calling contacts

Successful methods to use when making cold calls

Useful techniques and best times for cold calling

Why your teams need this course

Although conversion figures are known to be lower for cold calling than for live leads, if your teams get them right, they can still be a productive way to connect with prospects. Although anyone making cold calls will find this useful, sales managers, reps, and executives will likely get the most from this course.

CPD Member

Accredited by CPD

TalentLibrary is recognized as reaching the standards and benchmarks required by the Continuing Professional Development (CPD) Certification Service.

The CPD Certification Service is the world’s leading and largest independent accreditation organization for professional development courses across all industry sectors.