Duration10'
No. of mini-lessons3
ResourcesInfographic
Duration 10'
No. of mini-lessons 3
Resources Infographic
When it comes to cross-cultural selling, your salespeople will need to do some work to develop their cultural intelligence. Otherwise, they could accidentally ruin a great sale by saying or doing something culturally insensitive.
Luckily enough, everyone can develop their cultural intelligence. These days, doing business with prospects who are based in other countries is standard. We’re better connected than ever before. And that’s why salespeople taking the time to understand and develop their approach to cross-cultural sales is so vital. Doing so will help them proceed with greater confidence, regardless of the cultural context they’re working in.
The role of cultural intelligence in cross-cultural sales
The 4 factors that make up cultural intelligence
How to take steps to develop your cultural intelligence to succeed in cross-cultural negotiations
Sales executives, managers, and representatives can all benefit from understanding the impact of cultural intelligence on cross-cultural sales. This course will help them to recognize what cultural intelligence is, and it’ll walk them through how to develop their own, so they can negotiate successfully with customers all over the world.
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