Qualitative Data Collection
Duration10'
No. of mini-lessons4
ResourcesInfographic
Duration 10'
No. of mini-lessons 4
Resources Infographic
Course overview
Some questions can’t be boiled down to a number. Where are your employees’ safety hazards? What do they enjoy most about working here? How could your employees improve a product or service? These all have complex answers that are affected by people’s experiences, attitudes, moods, and beliefs.
The approach to collecting and analyzing this qualitative data depends on the specific goals. Employees could interview employees, run focus groups to observe how people interact with the product, or review complaints to spot common themes. Whichever method they choose, this course will explain to them how to get useful results.
What's covered
Determining the most appropriate analysis method for your needs
Methods for qualitative data collection
Common methods for analyzing qualitative data
Why your teams need this course
This course is ideal for those who work with data. They’ll find out about different qualitative analysis methods, ways to accurately collect information, and how to analyze their results to get useful insights.
